Fresh 48

A Fresh 48 photoshoot is a documentary-style session held within the first 24–48 hours of a baby’s birth, usually at the hospital or birthing center. These sessions capture raw, emotional moments—such as first swaddles, feeding, and sibling meetings—without posed, artificial lighting, offering a natural, intimate alternative to traditional newborn photography.

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Key Details for a Fresh 48 Session:

• Best Time: Usually, the session is scheduled between 9 AM and 3 PM within the first two days for the best natural light.

• What to Capture: Key shots include the baby alone, details (tiny feet, hands, hospital band), nursing or feeding, and interactions with parents and siblings.

• Preparation: Keep the hospital room slightly tidier by removing clutter, turning off overhead fluorescent lights, and utilizing natural light from windows.

• What to Wear: Comfortable, flowy clothing, such as robes or simple outfits, works best.

• Style: These are typically unposed and relaxed, focusing on the genuine emotions of welcoming a new family member.

• Delivery: Sneak peeks are often delivered within 24 hours.